Atlas hotel logos

The challenge:

“Recognition would otherwise take too much time…”

Atlas Hotels

Atlas Hotels, a franchise group with 58 locations across the UK.

The group prides itself on delivering exceptional guest experiences under brands such as Holiday Inn Express, Holiday Inn, and Hampton by Hilton.

But behind the scenes, they faced growing challenges in maintaining consistency and engagement across their 1,500-strong workforce — particularly with a large percentage of deskless employees. That’s where Mo came in.

Atlas Hotels needed a solution to navigate the post-pandemic landscape.

Before Mo, Atlas used a site-based program called “Smile Points”, where managers manually tracked recognition and rewards through spreadsheets. This approach varied between hotel locations and management teams, leading to inconsistent employee experiences and limited visibility across the business.

When we do something celebratory, we love funnelling everything through Mo so everyone can see, and that’s a big part of bringing the culture at Atlas to life.

Sarah Brocklebank Mo Case Study Atlas Hotels

Sarah Brocklebank HR Director

The stakes became even higher during the pandemic and Brexit, leading to higher employee turnover, engagement issues and lower customer satisfaction. Recognising the need for a scalable and unified solution, Atlas Hotels turned to Mo.

What led them to Mo?

In 2019, Atlas partnered with Mo to realign their recognition practices with their company values. By relaunching these values and embedding them into their culture, Mo provided a platform for consistent, meaningful and visible recognition across all sites.

While the pandemic led to an influx of new managers and teams, Mo also became an essential training and communication tool. The Mo team worked closely with Atlas to onboard managers, ensuring they could effectively use the platform to connect with and celebrate their teams.

Features that stood out to Atlas included:

  • Moments Feed: A social-media-style space for employees to share wins, leave comments, and react to peer recognition.
  • Employee of the Quarter: Streamlined awards processes that reduced administrative burdens while spotlighting standout performers.
  • Mobile Accessibility: An app-based platform designed for ease of use, perfect for Atlas’s deskless workforce.

We wanted something that wasn’t too corporate. Having an app-based platform that is easy to use and log onto was crucial as we have a huge deskless workforce. We feel that Mo has such good adoption for this reason.

Sarah Brocklebank Mo Case Study Atlas Hotels

Sarah Brocklebank HR Director

Onboarding: Atlas Hotels makes the transition

The implementation of Mo delivered value almost immediately. Employees quickly embraced their new recognition platform, using it to celebrate teamwork, exceptional service and positive customer feedback. Meanwhile, managers benefited from reduced administrative workloads and more accessible tools for fostering engagement.

Sarah highlighted the operational benefits:

If we didn’t have a solution like Mo, it would take up a lot of admin time and reconciliation from a finance perspective. Our employees prefer to interact with a platform and use a digital solution as opposed to an offline solution. We are enabling our employees to get what they want from us with Mo.

Sarah Brocklebank Mo Case Study Atlas Hotels

Sarah Brocklebank HR Director

How does Mo’s platform work?

Make every Moment count.

Mo utilises social recognition to improve engagement and connection. A Moment is a post where employees share important personal or professional updates — such as weekly wins and weekend snaps. Moments foster deeper connections and build genuine relationships with their teams by providing a platform for employees to showcase their accomplishments.

Drive performance through action.

A Boost is a prompt created by managers or admins in the Mo app to encourage employee engagement. These can range from reflective questions about weekly learnings to fun requests for pet photos. Boosts drive engagement with Moments, a key metric for Mo’s success. They allow managers to steer engagement and can be targeted to specific audiences, serving as a tool for both company-wide and team-specific communications.

How Employee Experience Improves Guest Satisfaction in Hotels

All of the people I have worked with at Mo have been brilliant. They have been responsive, ideas people, solutions focused and also people you want to engage with. They want to understand where you’re trying to get to and help you get there.

Sarah Brocklebank Mo Case Study Atlas Hotels

Sarah Brocklebank HR Director, Atlas Hotels

First signs of success for Atlas Hotels.

The impact of Mo on Atlas Hotels has been transformative. Key results include:

  • 17% decrease in employee turnover: Hotels with the highest Mo usage saw significantly reduced turnover rates, demonstrating the platform’s direct impact on retention.
  • 265% increase in shared Moments: Engagement on the platform surged as employees embraced peer recognition and the visibility it offered.
  • Improved guest engagement scores: Higher Mo adoption correlated with better guest satisfaction, showcasing the link between employee happiness and customer experience.

In a world where managers are looking at us and saying ‘we’re having issues with turnover, how do I solve it,’ we can give them Mo to do exactly that.

Sarah Brocklebank Mo Case Study Atlas Hotels

Sarah Brocklebank HR Director

A lasting cultural shift for the Atlas team.

Since actively promoting Mo in early 2022, Atlas has seen a steady improvement in employee engagement and retention. As of 2023, these positive trends continue, solidifying Mo’s role as a cornerstone of the Atlas culture.

By empowering employees with a platform tailored to their needs, Atlas has built a culture of recognition that not only enhances the employee experience but also unlocks new levels of guest satisfaction.

Employee engagement and recognition unlock the guest experience for us.

Sarah Brocklebank Mo Case Study Atlas Hotels

Sarah Brocklebank HR Director

Solve your engagement challenges with Mo.

Moments

Celebrating Moments that matter improves team connection and boosts productivity by creating a collaborative, recognition-rich culture.

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Rewards

Incentivise your people to do their best work with meaningful rewards. Forget old-fashioned systems. Our Rewards are designed to have maximum impact.

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Boosts

Encourage positive behaviours and activate your managers with automated prompts designed around your company values.

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Assistant

Stay on top of your employee experience with smart suggestions designed to empower busy managers. The Assistant is the perfect tool for people-first management teams.

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Nominations

Stay on top of your employee experience with smart suggestions designed to empower busy managers. The Assistant is the perfect tool for people-first management teams.

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Integrations

Keep everyone in the loop. Mo integrates with your current tech stack, including Microsoft Teams, Slack and your HRIS software.

Need a quick answer?

If you’re short on time, these speedy FAQs will help you get to an answer. If you need further help, we offer 30-minute calls with our experts.

Mo is an online platform that empowers leaders to reward and recognise hard work. Our reward and recognition software is designed to make appreciation a daily habit by encouraging employees to celebrate the Moments that matter via a centralised social feed. We help improve engagement, reduce attrition and bring teams together.

Learn more about rewards and recognition

Our software can help you reduce attrition, lower hiring costs, and improve team productivity. We do this by bringing teams together for success. If you want to hear more about the benefits, book a call with one of our experts →

We’re not just good. Mo is built for hybrid and remote teams. Learn more about why we’re great for distributed teams.

Mo makes it easy to engage staff who are distributed, global, hybrid or part-time by bringing them together on a centralised platform. We streamline annual awards, keep track of your team engagement, and take the stress out of employee rewards. Learn more about rewards.

According to Work Institute, it could cost your organisation up to 33% of an employee’s salary to replace them. Mo leverages recognition to improve your employee engagement, helping you reduce attrition rates and save money. We focus on bringing teams together through Moments that matter and never charge reward fees. Learn more about recognition and engagement.

Absolutely! We make it easy for you to add Mo to integrate with systems like Microsoft Teams and Slack. It’s simple to get data from your HRIS into Mo.